What is Dynamics 365 for Marketing?

Grow your business by finding and nurturing more sales-ready leads by moving beyond basic email marketing, all powered by Dynamics 365.

Multi-channel campaigns


Create and run multi-channel campaigns to attract the best leads from email marketing, web landing pages, LinkedIn, webinars, phone calls and events.


Lead management

Easily track campaigns and analyze results to build profitable long-term relationships.

Sales and marketing alignment

Align your sales and marketing teams using this solution that lives together with Dynamics 365 for Sales on the same platform.

Marketing analytics

Track campaign performance and identify your best lead sources and marketing activities with configurable dashboards.

Event management

Attract more attendees and improve event experiences by managing webinars and in-person events with an easy-to-use portal.

Share one source of sales and marketing information through connected, automated processes for smarter decisions that maximize your marketing ROI

Generate leads across multiple channels

  • Easily create professional emails, landing pages, forms, and surveys using simple drag and drop design tools and configurable templates
  • Target the right audience and bring leads from LinkedIn by easily connecting with LinkedIn Lead Gen Forms
  • Organize events and webinars to generate more leads, strengthen relationships, and close more deals
  • Easily import leads from marketing lists using familiar tools such as Microsoft Excel

Nurture leads with personalized experiences

  • Develop a deep understanding using 360-degree view of every lead that includes latest information and interactions
  • Easily set up and guide the buyer’s journey based on their behavior across multi-steps and multi-channel campaigns
  • Prioritize leads for wins by setting up multiple lead scoring models and sales readiness grades

Connect your teams to close more deals

  • Securely share one source of information about contacts, leads, and customers to understand how every interaction impacts results
  • Prioritize leads based on campaign behavior, and enable teams to focus on high-value prospects
  • Connect sales and marketing processes to automate nurture, hand-off, and track the progress of every lead
  • Use familiar Office 365 tools to work together with colleagues, leads, and customers

See it in action

Marketing with Dynamics 365 for Sales

Sync Email with Dynamics 365

Connect SharePoint Online to Dynamics 365

Automatically collect and track emails with Dynamics 365 Auto Capture

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